Reckitt Benckiser's (RB) Lysol / Dettol No-Touch hand wash dispenser demonstrates how a business' innovation strategy can deliver a 5-year average sales growth of 15.1% 1 even in the context of tough ...

NEW DELHI: Reckitt’s flagship hygiene brand Dettol on Monday launched a powder-to-liquid handwash targeting value-conscious shoppers in the country. The launch of the Dettol powder-to-liquid handwash ...

Hand washing is not a regular habit among Indonesians. The challenge was to continue to build the habit of hand washing and own the category in consumer’s mind by associating brand Dettol with hand ...

The Dettol brand has over the years developed several programs committed to tackling public health and hygiene issues. In its continuous efforts to increase top-of-mind awareness around hand hygiene ...

SYDNEY, Australia--(BUSINESS WIRE)--Reckitt’s Dettol Pro Solutions, a business-to-business program that helps protect organisations from a variety of industries from germs, has today announced a ...

While the market leaders like Lifebuoy, Dettol and PureHands in the hand sanitiser space have rapidly lost share this year, will they be able to regain lost ground? Here’s what experts have to say.